Last Revised: May 29, 2026

D1RT Inc. ("D1RT," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy describes how we collect, use, share, and protect information about you when you visit our website at d1rt.com (the "Website"), use our Services, or purchase our Products.

By using the Website or purchasing our Products, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please do not use the Website or Services.

Questions? Contact us at: hello@d1rt.com | D1RT Inc., 12979 Blairwood Dr, Studio City, CA

Information We Collect

We collect the following categories of information:

(a) Information You Provide to Us

• Account and Registration Information: Name, email address, username, and password when you create an account.
• Purchase and Order Information: Name, billing address, shipping address, phone number, and order history when you place an order. Payment card details are collected and processed by Shopify and its payment processors. D1RT does not store full payment card numbers.
• Subscription Information: Details about your active subscription, selected product flavors, billing cycle, and subscription preferences.
• Communications: Any information you provide when you contact us with questions, feedback, or customer service requests.
• User-Submitted Content: Reviews, ratings, photographs, comments, or other content you voluntarily submit to our Website or social media pages.
• Marketing Preferences: Your preferences for receiving promotional communications from us.

(b) Information We Collect Automatically

When you visit our Website, we and our third-party service providers (including Shopify and analytics providers) automatically collect certain technical information, including:

• Device and Browser Information: Browser type, operating system, device type, screen resolution, and unique device identifiers.
• Usage Information: Pages viewed, links clicked, time spent on pages, referring URLs, and other interactions with the Website.
• Location Information: General geographic location derived from your IP address.
• Cookies and Similar Technologies: We use cookies, web beacons, pixel tags, and similar technologies to collect information about your browsing activity. See Section 7 (Cookies) for more detail.

(c) Information from Third Parties

• Shopify: As our e-commerce platform and payment processor, Shopify collects and processes transaction data on our behalf. Shopify's privacy practices are governed by its own Privacy Policy.
• Analytics Providers: We use third-party analytics tools (such as Google Analytics) that collect information about how users interact with our Website.
• Social Media Platforms: If you interact with our social media pages or share our content, those platforms may provide us with certain information about you in accordance with their own privacy policies.

How We Use Your Information

We use the information we collect for the following purposes:

• To process and fulfill your orders, including one-time purchases and subscriptions.
• To manage your account, including subscription preferences and flavor selections.
• To process payments and prevent fraudulent transactions.
• To communicate with you about your orders, account, or subscription, including shipping confirmations and renewal reminders.
• To send you promotional emails, offers, and marketing communications (where you have consented or as otherwise permitted by law). You may opt out at any time.
• To improve our Website, Products, and Services through analytics and user feedback.
• To personalize your experience on the Website and in our communications.
• To comply with our legal obligations and enforce our Terms of Use.
• To detect, prevent, and respond to fraud, security threats, and other potentially illegal activity.
• To carry out any other purpose described to you at the time the information was collected.

How We Share Your Information

We do not sell your personal information for monetary consideration. We may share your information in the following circumstances:

Service Providers. We share information with trusted third-party vendors who provide services on our behalf, including:

• Shopify (e-commerce platform and payment processing)
• Shipping and fulfillment providers
• Email marketing platforms
• Analytics and advertising providers
• Customer support tools

These service providers are only permitted to use your information as necessary to provide services to us and are contractually required to protect your information.

Legal Requirements. We may disclose your information if required by law, subpoena, court order, or government request, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, or to detect or prevent fraud.

Business Transfers. If D1RT is involved in a merger, acquisition, sale of assets, or bankruptcy, your information may be transferred as part of that transaction. We will notify you by email and/or a prominent notice on our Website of any change in ownership or uses of your personal information.

With Your Consent. We may share your information for other purposes with your explicit consent.

Note: Certain sharing of information with advertising and analytics partners through cookies and similar technologies may constitute a "sale" or "sharing" under California law. See Section 8 (California Privacy Rights) for more information and your opt-out options.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our Website and to serve relevant advertising. The types of cookies we use include:

• Essential Cookies: Required for the Website to function properly, including shopping cart and checkout functionality.
• Functional Cookies: Remember your preferences and settings to improve your experience.
• Analytics Cookies: Help us understand how visitors use our Website so we can improve it (e.g., Google Analytics).
• Marketing and Advertising Cookies: Used to deliver targeted advertising on our Website and across other websites based on your interests.

You can control cookies through your browser settings. Note that disabling certain cookies may affect Website functionality. To opt out of Google Analytics, visit: https://tools.google.com/dlpage/gaoptout.

California residents may opt out of the "sale" or "sharing" of personal information collected through cookies by using the "Do Not Sell or Share My Personal Information" link on our Website homepage. See Section 8 for more details.

Your Communication Choices

Promotional Emails: You may opt out of receiving promotional emails from us at any time by clicking the "unsubscribe" link at the bottom of any marketing email, or by contacting us at hello@d1rt.com. Note that you will continue to receive transactional emails related to your orders and account even after opting out of promotional communications.

Direct Mail: To opt out of receiving direct mail from D1RT, please contact us at hello@d1rt.com.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide our Services, maintain your account, comply with legal obligations, resolve disputes, and enforce our agreements.

When determining how long to retain information, we consider the nature and sensitivity of the information, the purposes for which it was collected, and applicable legal requirements. When your information is no longer needed, we will securely delete or anonymize it.

Data Security

We implement commercially reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, disclosure, alteration, or destruction. Our Website uses SSL/TLS encryption for data transmission, and payment information is processed through Shopify's secure, PCI-compliant infrastructure.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your information. If you believe your account has been compromised, please contact us immediately at hello@d1rt.com.

Children's Privacy

Our Website and Products are not directed to children under the age of 18. We do not knowingly collect personal information from anyone under 18. If we learn that we have inadvertently collected information from a child under 18, we will take steps to delete it promptly. If you believe we may have collected information from a child under 18, please contact us at hello@d1rt.com.

Third Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage you to review the privacy policies of any third-party sites you visit. This Privacy Policy applies only to information collected through d1rt.com and our direct communications with you.

U.S. State Privacy Rights

Depending on the state in which you reside, you may have certain rights with respect to your personal information. These rights may include:

• Right to Know / Access: The right to know what personal information we have collected about you and to receive a copy of it.
• Right to Delete: The right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: The right to request correction of inaccurate personal information.
• Right to Data Portability: The right to receive your personal information in a portable, readily usable format.
• Right to Opt Out of Sale / Sharing / Targeted Advertising: The right to opt out of the sale or sharing of your personal information or its use for targeted advertising.
• Right to Non-Discrimination: The right not to be discriminated against for exercising your privacy rights.

These rights are available to residents of states including California, Colorado, Connecticut, Virginia, Texas, Oregon, Nevada, Montana, and others with applicable state privacy laws.

To submit a privacy rights request, please email us at hello@d1rt.com with "Privacy Rights Request" in the subject line and include:

• Your full name
• Email address associated with your account
• Shipping address on file
• The specific right you wish to exercise

We will verify your identity before processing your request and respond within the timeframe required by applicable law (generally 45 days, with a possible extension). We will not discriminate against you for exercising your privacy rights.

Authorized Agents: You may designate an authorized agent to submit a privacy rights request on your behalf. We may require written proof of your agent's authorization and may verify your identity directly.

Appeals: If we deny your request, you may appeal our decision by contacting us at hello@d1rt.com. We will respond to appeals as required by applicable law.

California Residents' Privacy Rights

This section supplements the information above and applies specifically to California residents under the California Consumer Privacy Act, as amended by the California Privacy Rights Act (collectively, "CCPA").

Categories of Personal Information Collected in the Last 12 Months:

• Identifiers (name, email address, IP address, account username)
• Customer Records Information (name, billing and shipping address, phone number)
• Commercial Information (order history, subscription details, product preferences)
• Internet or Network Activity (browsing history, Website interactions, cookie data)
• Geolocation Data (general location derived from IP address)
• Inferences (preferences and interests derived from the above)

Categories of Personal Information Sold or Shared:

We do not sell your personal information for monetary consideration. However, our use of advertising and analytics cookies may constitute a "sale" or "sharing" under the CCPA. The categories of personal information that may be sold or shared in this manner include:

• Identifiers
• Internet or network activity information
• Commercial information
• Inferences

To opt out of this sale or sharing, use the "Do Not Sell or Share My Personal Information" link on our Website homepage, or contact us at hello@d1rt.com.

Sensitive Personal Information: We do not collect or use sensitive personal information (as defined under the CCPA) beyond what is necessary to provide our Products and Services.

Shine the Light: California residents may also request information about any disclosure of personal information to third parties for their own direct marketing purposes. D1RT does not disclose personal information to third parties for their own direct marketing purposes without your consent.

California Notice at Collection: At or before the point of collecting personal information, we provide this Privacy Policy as our notice of collection. The categories of personal information we collect and the business purposes for which they are used are described in Sections 1 and 2 above.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other business reasons. We will post the revised Privacy Policy on this page with an updated effective date. If we make material changes, we will notify you by email or by a prominent notice on our Website before the changes take effect. Your continued use of the Website or Services after the effective date of any changes constitutes your acceptance of the revised Privacy Policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: hello@d1rt.com

Mail: D1RT Inc., 12979 Blairwood Dr, Studio City, CA

For privacy rights requests, please include "Privacy Rights Request" in your subject line.